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Online Course

Total Credits: 5 Online Course

Categories:
Management |  Data Analysis
Short Description:
Whatever your profession. Whatever your field. As a professional, and certainly as a leader, you will be asked to make a decision based on data. This course will introduce the different types of decisions made in an organizational setting, why quantitative analytics is important, and how data quality can affect decision making. Since quantitative analytics is used in various settings, this intermediate-level course also offers insight into how research is used in different sectors. From a management perspective, the course highlights appropriate quantitative methods and ways to ensure quality and accuracy through research design.
Price:
$135.20 - $160.55

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Financial Management |  Management |  Data Analysis
Short Description:
How are data-driven decisions put into practice in the real world? How do these decisions differ when applied to different sectors, such as health care, education and government? This intermediate-level course will provide answers to these questions as well as recommendations for decision-making based on data analytics for each sector. The course will begin with an introduction of Big Data, then continue into a deeper dive on its implications within each sector. Industry case studies make the concepts applicable in the real-world.
Price:
$135.20 - $160.55

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Management |  Data Analysis
Short Description:
When using data analysis to improve organizational performance, it's vital to employ the tools that bring the data to life and keep people engaged in the process. Organizations in both the public and private sectors often use tools and frameworks to deliver the data, and the information the data might suggest, to its staff. This intermediate-level course will explain some of these measures and tools, describe some specific measurements, and explain the relationship between assessment and strategy. Summarizing the data with the correct tool can be the gating factor to reaching staff and effecting changes that spur performance improvement.
Price:
$135.20 - $160.55

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Financial Management |  Management
Short Description:
There are a number of statistical tools and techniques that are commonly used by organizations to inform decision-making. These tools span numerous business functions and support many different objectives. This intermediate-level course describes, evaluates, and analyzes different statistical techniques and their real-world limitations and benefits. The course features crossover analysis, break-even analysis, cluster analysis, decision tree analysis as well as an introduction to regression.
Price:
$135.20 - $160.55

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Marketing Education |  Digital Marketing
Short Description:
Conversion Rate Optimization is the process of steady and incremental marketing improvement to yield stronger results. In this course, learners will discover the five key steps to Conversion Rate Optimization and how the process interacts with other facets of digital marketing. Through a variety of instructive techniques, including subject matter expert videos and case-study scenarios, this course provides learners with the knowledge and resources to be more effective professionals.
Price:
$79.20 - $94.05

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Career Building
Short Description:
So, you've just landed a new job. What happens now? The first 30 days provide you a unique opportunity to set yourself up for success in your new role. Lots of people, most significantly your boss, will form an impression of you from the beginning that will be hard to change later on. This course will help you prepare for your first thirty days on the job, laying the groundwork for a successful tenure in your new role and at the organization.
Price:
$55.20 - $65.55

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On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Categories:
Live Webinar |  Live Events & Webinars |  Free Member Resources
Faculty:
David Light |  Dale Rothenberger
Format:
Audio and Video
Short Description:
Establishing what is acceptable performance is key to a sales manager’s driving consistent selling activities and therefore sales outcomes. In today's world, it is the sales manager’s responsibility to involve the salesperson in the goal setting process so the goals remain challenging…. challenge seeking is highly correlated to sales outcome performance and compensation seeking.
Price:
$0.00 - $49.00

Not Found
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Live Webinar |  Live Events & Webinars |  Free Member Resources
Faculty:
Dawn Herscher
Format:
Audio and Video
Short Description:
Research proves that marketing is no longer about the products you sell, but the stories you tell. What’s more, if your digital presence isn’t 90% better than your competitors then you won’t qualify to get your audience’s attention in the highly coveted 2.7 seconds. If your customer sees approximately 10,000 ads every day, how do you get noticed? Persuasive storytelling is
Price:
$0.00 - $49.00

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Career Building |  Computer Applications
Short Description:
As big data continues to change the way businesses operate and drive strategy, the ability to efficiently and effectively organize and analyze data is crucial. Managers need to be able to utilize tools to identify trends and help make better business decisions. Microsoft's Excel is a powerful spreadsheet software to organize and manage data related to business operations. This course focuses on mastering the fundamental tasks performed in Excel, including data entry, basic formula calculations, and formatting and style operations. During the course, you will learn how to build a spreadsheet from scratch and gain a greater understanding of the most popular Excel commands and functions.
Price:
$79.20 - $94.05

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On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Sales Management |  Sales |  Free Member Resources
Faculty:
Dr. Dave Hinkes
Format:
Audio and Video
Short Description:
Dave Hinkes compiled 27 years of real-world selling notes and put it all into an Amazon bestselling book 'Selling By Objectives (SBO): The Handbook for More Profitability in the 21st Century (now in its 3rd Edition). The setting and dialogue for each chapter of the book takes place in a car dealership. The beauty of Dave's 8 universal 'sales' objectives is that they're all inclusive. Dave will challenge anyone to think of another separate and distinct one from the ones covered. Thus, you will learn exactly what you need to focus on to improve your personal brand.
Price:
$0.00 - $49.00

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Marketing Education |  Financial Management
Short Description:
Statistics is the science of collecting, organizing, and analyzing data in order to make more effective decisions. As such, statistics is critical to a successful business. This introductory-level course is meant for non-financial managers. Understanding statistical techniques can help any manager responsible for marketing, management, accounting, sales, or other business functions. This course will also cover graphical representations of data that your stakeholders may expect when reviewing the results of any statistical analysis.
Price:
$79.20 - $94.05

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Career Building |  Computer Applications
Short Description:
This course features 25 of the most popular Excel tip and tricks for both novice and advanced Excel users. In this course, you will learn time-saving techniques to boost efficiency, increase productivity and workflow, and improve and advance your skills. Topics include data entry, data organization, data cleaning, elements of style, data sorting, data filtering, and spreadsheet display tips. This course also covers three of the most popular lookup and reference functions: VLOOKUP, HLOOKUP, and Find + Replace.
Price:
$79.20 - $94.05

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Career Building |  Computer Applications
Short Description:
This course designed for the learner who already has a solid understanding of Excel's basic tools and functions. The course teaches learners some of the more advanced skills and features available in Excel, which may be useful in data analysis. These skills include style templates, conditional formatting, data validation, data manipulation, and pivot tables.
Price:
$79.20 - $94.05

Not Found
Live Event

Categories:
Certification Exam
Short Description:
This exam registration is for SMEI online certification exams. Please note that if you are unable to take the exam on the date you select, there is a fee of $50 to reschedule. All certification exams have a maximum time limit of 3 hours.
Price:
$0.00 - $150.00
Date:

Not Found
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Sales Management |  Free Member Resources
Faculty:
Dale Rothenberger |  Alex Archawski
Format:
Audio and Video
Short Description:
The Sales Profession has been effected by COVID-19 and remote selling requirements. Are the skills to succeed in this new normal the same as the success in face-to-face sales? We will discuss changes and expectations, setting new KPI's and characteristics of success in this new environment.
Price:
$0.00 - $49.00

Not Found
Live Event

Categories:
Certification Exam
Short Description:
This exam registration is for SMEI online certification exams. Please note that if you are unable to take the exam on the date you select, there is a fee of $50 to reschedule. All certification exams have a maximum time limit of 3 hours.
Price:
$0.00 - $150.00
Date:

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Financial Management |  Management
Short Description:
Managing today can require good instincts. However, instinct is not enough to manage the huge amounts of available data and the complex variables of the business world. Statistics can help managers and leaders make sense of these complexities, back-up their assertions, and feel confident about when to take the risks and when to pump the breaks. This intermediate-level course examines statistics as a managerial tool. It also looks at common graphical representations of data and how these can be effective tools to explain situations and support persuasive arguments for a course of action.
Price:
$135.20 - $160.55

Not Found
Live Event

Categories:
Certification Exam
Short Description:
This exam registration is for SMEI online certification exams. Please note that if you are unable to take the exam on the date you select, there is a fee of $50 to reschedule. All certification exams have a maximum time limit of 3 hours.
Price:
$0.00 - $150.00
Date:

Not Found
Live Event

Categories:
Certification Exam
Short Description:
This exam registration is for SMEI online certification exams. Please note that if you are unable to take the exam on the date you select, there is a fee of $50 to reschedule. All certification exams have a maximum time limit of 3 hours.
Price:
$0.00 - $150.00
Date:

Not Found
Live Event

Categories:
Certification Exam
Short Description:
This exam registration is for SMEI online certification exams. Please note that if you are unable to take the exam on the date you select, there is a fee of $50 to reschedule. All certification exams have a maximum time limit of 3 hours.
Price:
$0.00 - $150.00
Date:

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Data Analysis
Short Description:
This course is designed to help learners develop a solid understanding of the basic concepts and techniques that they will encounter as practitioners in the web analytics field. Learners in this course will expand their knowledge through games, videos, case studies, quizzes, and other engaging content. Topics of major concern that are discussed in Module 1 include a summary of web analytics concepts and important terms, along with the organizations and personnel who use web analytics. The course defines key performance indicators and discusses how they are chosen and implemented. A discussion of segmentation follows, with strategies for how to categorize website visitors. Students will also learn how to plan and assess website business strategies using web analytics.
Price:
$79.20 - $94.05

Not Found
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Live Webinar |  Live Events & Webinars |  Free Member Resources
Faculty:
Heather Polivka
Format:
Audio and Video
Short Description:
Why do some companies thrive in good times and survive during the most turbulent times, while others experience greater peaks and valleys or struggle day-to-day? How do some organizations cultivate a brand that people eat, sleep and breath, creating a competitive advantage in the marketplace, while others are….just a logo and color palette?
Price:
$0.00 - $49.00

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Career Building |  Computer Applications
Short Description:
In today's professional landscape, PowerPoint presentations can be effective platforms for sharing information and garnering audience interest and support. At the same time, a poorly designed PowerPoint slideshow can quickly turn an audience away. By focusing on how to apply basic design principles to slideshow creation, this course will help learners use Microsoft's PowerPoint 365 software to build visually engaging slideshow presentations. Learners will consider how to select images and photographs for use in slides, the importance of arrangement and placement of images, the use of tools like Shapes and SmartArt, methods for presenting data, and the selection of colors and fonts that increase the readability of content.
Price:
$79.20 - $94.05

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Financial Management |  Management
Short Description:
Statistical Process Control is all about boosting quality. Quality management can not only deliver value to customers and stakeholders, it can also enable data-driven decision making that helps organizations gain a competitive advantage in the marketplace. This intermediate-level course will introduce the basics of quality management, explaining the difference between quality control and quality assurance, providing methods for application of analysis, showing different applications of the Seven Basic Quality Tools. It all culminates in a brief case study, which illustrates the concepts covered.
Price:
$135.20 - $160.55

Not Found
Online Course

Total Credits: 5 Online Course

Categories:
Live Webinar |  Live Events & Webinars
Faculty:
Mr Willis Turner
Short Description:
Generative AI: Sales & Marketing Edition Participants will learn how to leverage generative AI tools like ChatGPT, Meta AI, and Gemini to enhance their workflows. Sessions will include access to handouts including notes and prompt examples that you can put to use.
Price:
$0.00 - $199.00

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