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On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Categories:
Digital Marketing |  Marketing Management |  Social Media Marketing
Faculty:
Mhairi Petrovic, CME
Format:
Audio and Video
Short Description:
In the era of physical distancing, communicating with customers has taken on a whole new importance – and challenge. Customers we previously interacted with in-person have moved online, and now all communication must flow through digital channels. Join Mhairi Petrovic, founder of Out-Smarts and Director at SMEI and learn the key steps you need to consider when creating your strategy. It starts with an inventory of the channels you have and gaps that may exist. With time of the essence, we’ll then examine quick wins for businesses and ways to effectively get your message across. Finally, we’ll examine some professional, yet approachable, examples from other small businesses.
Price:
$0.00 - $69.00

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On Demand

Total Credits: 15 Online Course

Categories:
Career Building |  Marketing Education |  Personal Branding
Faculty:
Krista Neher
Short Description:
This program will give you everything you need, including step-by-step instruction, examples and ideas to help you Define, Design and Deliver a personal brand that gets results. Krista Neher, CEO of Boot Camp Digital, bestselling author and global speaker, will walk you through how to create and execute a strong personal brand based on the principles used by some of the most iconic personal brands in the world. Discover how different social networks and online sites can be used as a part of your personal branding delivery and get all the tools you need to build your plan and get started bringing visibility to yourself and attracting opportunities.
Price:
$0.00 - Base Price

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Leadership
Short Description:
Why can it be so difficult to balance our work with our personal lives? And can these pressures be managed in a way that can make you more successful at both? Yes. This introductory course is meant for anyone who recognizes work-life balance as a skill and wants to improve their ability to create this balance. This course looks at methods and techniques to reconcile work and family. You will also consider the question of personal fulfillment and the needs and demands of leadership. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
Price:
$79.20 - $94.05

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Online Course

Total Credits: 5 Online Course

Categories:
Entrepreneurship
Short Description:
This course explores the leadership and management issues entrepreneurs face as they create and establish successful new ventures. It reviews the key managerial roles of planning, organizing, staffing, leading and controlling and their application in entrepreneurial settings. Further, the course addresses self-management for the entrepreneur--how an entrepreneur can manage his or her own time and maintain a proper work-life balance.
Price:
$135.20 - $160.55

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Online Course

Total Credits: 3 Online Course

Short Description:
Whether adopting new technology or adapting to a drastic shift in an organization's core focus, change is a constant in any successful business. Managers play a fundamental role in successful effecting changes across an organization, and meanwhile, humans, by nature, will often resist change out of fear of the unknown. This introductory course addresses the key issues managers face in a dynamic environment. By understanding the steps in effecting change and how to overcome resistance, a manager can successfully lead change at various levels of an organization. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
Price:
$79.20 - $94.05

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Leadership
Short Description:
Leading a team through any task or project requires special skills, and an understanding of the team dynamic and politics. This introductory-level course for managers or anyone interested in leading teams, addresses the key issues surrounding leadership in a team environment. Why is leadership important to team success? What is required of a team leader to lead his team effectively? This course considers how team leaders must account for the special and unique circumstances of working in a team, where responsibility, accountability, communication, and leadership are shared. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
Price:
$79.20 - $94.05

Not Found
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Categories:
Live Events & Webinars |  Live Webinar |  AI
Faculty:
Cheryl Cran |  Brad Breininger
Format:
Audio and Video
Short Description:
AI is everywhere, everyday there are thousands of new AI apps and tools and there are more options than ever to improve productivity, strategy, and almost any area of our lives. In this webinar the focus is on people and how AI is creating a tectonic shift in human behavior. We are about to see the biggest shifts in how people view work, do their work and live their lives. What does this mean for
Price:
$0.00 - $49.00

Not Found
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Live Events & Webinars |  Live Webinar
Faculty:
Victor Cho |  Mr Willis Turner, CAE CME CSE
Format:
Audio and Video
Short Description:
The world is being flooded with a massive wave of new productivity and communication tools, all claiming to provide marketing and sales efficiency via automation and AI.
Price:
$0.00 - $29.00

Not Found
Online Course

Total Credits: 3 Online Course

Categories:
Leadership
Price:
$79.20 - $94.05

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