Why do some companies thrive in good times and survive during the most turbulent times, while others experience greater peaks and valleys or struggle day-to-day? How do some organizations cultivate a brand that people eat, sleep and breath, creating a competitive advantage in the marketplace, while others are….just a logo and color palette?
The importance of sales and marketing alignment is well known but is it really put into practice? Join us for a discussion on how to get better sales results through alignment with marketing.