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Total Credits: 3 Online Course

Categories:
Emerging Technologies |  Management
Short Description:
Blockchain is on the forefront of emerging technologies and is the foundation of modern cryptocurrencies. If you're a manager with little exposure to blockchain as a concept, this course will help you build an understanding of the concepts and how the technology might apply to your business. This course is an introduction to blockchain as an underlying technology for cryptocurrencies and other applications. The assignments delve into critical parts of blockchain, such as consensus mechanisms and cryptography. They also look at blockchain's impact on verticals such as healthcare, Fintech, and government, along with democracy, governance, and social impact.
Price:
$119.20 - $141.55


Total Credits: 10 Online Course

Categories:
Computer Applications |  Management
Short Description:
A Manager's Guide to Information Technology course is designed to help managers develop a solid understanding of the basic concepts and technologies that they will encounter in the information technology field. Learners in this course will expand their knowledge of IT through games, videos, interactive exercises, quizzes, and other engaging content.
Price:
$271.20 - $322.05


Total Credits: 3 Online Course

Categories:
Customer Service |  Management
Short Description:
A Manager's Guide to Superior Customer Service explores the art and science of developing a superior customer experience. Customers are vital to any organization and superior customer service can pay large financial dividends.
Price:
$79.20 - $94.05


Total Credits: 5 including 5 Online Course

Categories:
Financial Management
Short Description:
This course provides an introduction to key topics in accounting and finance for those involved in new ventures. It reviews financial accounting basics, including GAAP Principles and financial statements, and also covers key issues in finance, broadly defined as any financial or monetary activity that involves a company.
Price:
$126.75 - $160.55


Total Credits: 3 Online Course

Categories:
Marketing Education
Short Description:
Marketing has become vital to the success of an organization in today's competitive world. This course provides an introduction to marketing and marketing planning, and addressing the definition of marketing, the marketing mix (the Four Ps), the strategic importance of marketing, and customer values and satisfaction. The course continues into topics of marketing planning including market research, pricing, distribution, and targeting.
Price:
$79.20 - $94.05


Total Credits: 1 SMEI Webinar PDH Credit

Categories:
Free Member Resources |  Marketing Education
Faculty:
Shirin Oreizy
Format:
Audio and Video
Short Description:
Every savvy marketer needs to have a basic understanding of Behavioral Science, the study of how people really make decisions, in order to create better outcomes and to future-proof their career. This course will teach you the basics of Behavioral Science and show you how marketers at companies like Facebook, Uber and Walmart are using it to drive consumer behavior. After learning about Behavioral Science and the common misconceptions you need to avoid, we’ll do a hands-on exercise so you can apply these principles to a real life marketing challenge.
Price:
$0.00 - $49.00

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