Accounting and Finance for Entrepreneurs

Learning Outcomes

• Understand and explain the assumptions and principles that underlie Generally Accepted Accounting Principles (GAAP)
• Understand and explain the rules of double-entry accounting
• Calculate the balance of the account
• Define the steps that make up the accounting cycle
• Describe the relationship between the major financial statements that make up an annual report
• Explain the role of finance in the entrepreneurial process
• Understand the importance of budgeting and financial planning
• Identify and explain the three major pricing strategies
• Define and distinguish between fixed and variable costs
• Calculate the components of a master (static) budget
• Prepare a cash budget
• Prepare and analyze pro forma financial statements
• Develop a basic financial plan
• Use pro forma financial statements to evaluate a new venture
• Explain the factors and assumptions involved in break-even analysis
• Calculate Return on Investment (ROI) and payback period

Key Features

•  Expert-supported
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•  Mobile-friendly
•  Accessible
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•  Badge and credit-awarding
•  Games & Flashcards
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•  Video content
•  Real-world case studies
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•  Audio-enabled in app