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Online Course

Total Credits: 3 Online Course

Inc Magazine: Courses for Entrepreneurs and Small Business
Career Building |  Inc |  Leadership
Short Description:
Course Description This completely online and self-paced one-module course utilizes Inc. Magazine's prize-winning editorial content to introduce basic concepts of business operations and crisis management. The focus is on providing practical, hands-on advice to entrepreneurs and small-business people, including video segments with analysis and commentary from industry-leading practitioners an
$79.20 - $94.05

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On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Digital Marketing |  Marketing Management |  Social Media Marketing
Mhairi Petrovic, CME
Audio and Video
Short Description:
In the era of physical distancing, communicating with customers has taken on a whole new importance – and challenge. Customers we previously interacted with in-person have moved online, and now all communication must flow through digital channels. Join Mhairi Petrovic, founder of Out-Smarts and Director at SMEI and learn the key steps you need to consider when creating your strategy. It starts with an inventory of the channels you have and gaps that may exist. With time of the essence, we’ll then examine quick wins for businesses and ways to effectively get your message across. Finally, we’ll examine some professional, yet approachable, examples from other small businesses.
$0.00 - $69.00

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