Total Credits: 5 Online Course
- Categories:
- Leadership
- Short Description:
- To be successful and move ahead in his or her career, a manager must understand how to manage people, including motivating workers and coordinating their activities. This course will explain how the goals, empowerment, measurement system of management can be employed and how organization structures differ. The course will also cover the difficulty of discipline while trying to maintain productivity and momentum.
- Price:
- $135.20 - $160.55
Total Credits: 3 Online Course
- Categories:
- Management | Marketing Education | Sales Education | Sales Management
- Short Description:
- One of the more precious resources a manager has is his or her time. Managers can become more effective by employing time management and scheduling techniques, delegating, outsourcing key tasks, and employing technology. Effective time management helps managers achieve their goals. The concepts covered in this course will help create structure around your time management skills, and will help reveal any weaknesses in your time management habits. Making time management a priority is often the first step to keeping on task and maintaining a schedule.
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Marketing Education
- Short Description:
- Marketing has become vital to the success of an organization in today's competitive world. This course provides an introduction to marketing and marketing planning, and addressing the definition of marketing, the marketing mix (the Four Ps), the strategic importance of marketing, and customer values and satisfaction. The course continues into topics of marketing planning including market research, pricing, distribution, and targeting.
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Bundle:
- Inc Magazine: Courses for Entrepreneurs and Small Business
- Short Description:
- When we think of marketing, we typically think of the activities that a for-profit company engages in. However, marketing is an important function for nonprofit organizations as well. Effective marketing is how nonprofit organizations determine the needs of their clients and their donors. As in the for-profit world, nonprofit marketing includes advertising, promotion, public relations, and customer relationship management. This course examines how nonprofits use marketing to publicize their mission and to gather contributions of time and money. The course also discusses marketing planning in the nonprofit organization.
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Ethics | Leadership | Management | Marketing Education
- Short Description:
- Corporate social responsibility (CSR) is the concept of organizations taking responsibility for their impact on society and the environment. Businesses which embrace CSR promote the public interest through what they do (for example, encouraging community growth and development) and what they refrain from doing (for example, eliminating or avoiding practices that harm stakeholders, regardless of whether such practices are legal). CSR is the inclusion of the public interest into corporate decision-making.
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Negotiation
- Short Description:
- This course is designed to help managers and other decision-makers learn to settle workplace and interpersonal disputes by the application of proven negotiating principles and strategies. Learners in this course will explore the fundamentals of Dispute Settlement Negotiation with the help of games, videos, interactive exercises, case studies, and other engaging content.
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Data Analysis
- Short Description:
- This course is designed to help learners develop a solid understanding of the basic concepts and techniques that they will encounter as practitioners in the web analytics field. Learners in this course will expand their knowledge through games, videos, case studies, quizzes, and other engaging content. Topics of major concern that are discussed in Module 1 include a summary of web analytics concepts and important terms, along with the organizations and personnel who use web analytics. The course defines key performance indicators and discusses how they are chosen and implemented. A discussion of segmentation follows, with strategies for how to categorize website visitors. Students will also learn how to plan and assess website business strategies using web analytics.
- Price:
- $79.20 - $94.05
Total Credits: 3.5 Online Course
- Categories:
- Marketing Education
- Short Description:
- Using social media in marketing is practically a requirement in today's highly connected digital world. But it can be confusing and complex to dive into social media marketing without some foundation in the basics. This course focuses on teaching the principles, best practices, and strategies for incorporating social media into a marketing plan. The first module teaches the various ways that social media can be used for marketing, including defining a clear brand voice, improving reputation, and engaging with customers. The course then looks at the practical way marketers can incorporate social media activities into a focused marketing plan. Learners identify how to integrate their social media with mobile, a hub website, and email marketing. They also learn how to use strategic metrics for tracking success.
- Price:
- $103.20 - $122.55
Total Credits: 3 Online Course
- Categories:
- Marketing Education
- Short Description:
- Search Engine Optimization (SEO) encompasses the practices and metrics of trying to increase a web site's ranking with search engines. This course will engage learners through a variety of assignments that span the history and technology of the World Wide Web. Students will learn how to leverage both content and technical features in order to increase ranking while also learning about the latest tools to measure performance. These aspects are then incorporated into real-world scenarios that challenge students to apply what they have learned.
- Price:
- $79.20 - $94.05
Please wait ...