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Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Free Member Resources |  Marketing Education
Faculty:
Shirin Oreizy
Format:
Audio and Video
Short Description:
Every savvy marketer needs to have a basic understanding of Behavioral Science, the study of how people really make decisions, in order to create better outcomes and to future-proof their career. This course will teach you the basics of Behavioral Science and show you how marketers at companies like Facebook, Uber and Walmart are using it to drive consumer behavior. After learning about Behavioral Science and the common misconceptions you need to avoid, we’ll do a hands-on exercise so you can apply these principles to a real life marketing challenge.
Price:
$0.00 - $49.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Communication |  Free Member Resources
Faculty:
Terry Earthwind Nichols
Format:
Audio and Video
Short Description:
Reading body movement isn’t all what it is promoted to be. Reading the nuances of muscle movement is more accurate these skills can also be developed into reading emails, how they are written to analyze how a person is speaking on the phone. What would you say if you could close a sale by watching which way they tilt their head? Learn this and more as we join Terry Earthwind Nichols’ and see how he uses stories and observations to show you how you can be a “Master of Observation.”
Price:
$0.00 - $69.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Digital Marketing |  Marketing Management |  Social Media Marketing
Faculty:
Mhairi Petrovic, CME
Format:
Audio and Video
Short Description:
In the era of physical distancing, communicating with customers has taken on a whole new importance – and challenge. Customers we previously interacted with in-person have moved online, and now all communication must flow through digital channels. Join Mhairi Petrovic, founder of Out-Smarts and Director at SMEI and learn the key steps you need to consider when creating your strategy. It starts with an inventory of the channels you have and gaps that may exist. With time of the essence, we’ll then examine quick wins for businesses and ways to effectively get your message across. Finally, we’ll examine some professional, yet approachable, examples from other small businesses.
Price:
$0.00 - $69.00

Not Found
Product Type
Online Course

Category:
Free Member Resources
Short Description:
Critical thinking is an intellectual model for reasoning through issues to reach well-founded conclusions. It may be the single-most valuable skill that one can bring to any job, profession, or life challenge. Being able to ask the right questions, critique an argument, and logically dissect an issue occur constantly in the workplace and our lives. This introductory-level course is designed to help learners define and identify critical thinking and reasoning skills and develop those skills.
Price:
$0.00 - $95.00

Not Found
Product Type
Online Course

Category:
Free Member Resources
Short Description:
This course examines how one can become a more creative person. By stimulating creativity through various techniques (mind-mapping, DO-IT, SCAMPER, right and left brain thinking) participants learn to tap into their personal creativity and apply it to organizational challenges.
Price:
$0.00 - $79.00

Not Found
Product Type
Online Course

Category:
Free Member Resources
Short Description:
Spurring creativity in teams can be very challenging, but could also be the difference between a successful team and an unsuccessful one. This course looks at spurring creativity and innovation in teams and organizations. Drawing on the latest academic thinking, it outlines the key factors for creative teams. Further, the course focuses on tools and techniques designed to yield more productive thinking in collective settings. Participants learn about a number of targeted tools, including brainstorming, Discussion 66, Provocation, and others, to generate fresh thinking in smaller group settings and in their organizations.
Price:
$0.00 - $79.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Free Member Resources
Faculty:
Mr Gregg Frederick, CSE
Format:
Audio and Video
Short Description:
Showing up strong is always important. During this economic crisis, it is even more critical to show up in purposeful ways. Gregg Frederick, a certified Peak Performance Mindset trainer, former VP of Sales, multi-champion cyclist and mindset trainer for world-class athletes and executives will train you on how to show up strong and win the day every day!  
Price:
$0.00 - $69.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Leadership |  Sales Management
Faculty:
Mr Willis Turner, CAE CME CSE |  Mr Gregg Frederick, CSE
Format:
Audio and Video
Short Description:
The concept of remote work is not new. Today's business environment is exerting pressure on companies to implement a work from home or distributive workforce policies in reactionary mode. This program we call on the expertise of two professionals with years of experience in creating and managing remote teams.
Price:
$0.00 - $99.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Sales |  Sales Education |  Sales Management
Faculty:
Brenden Kumarasamy
Format:
Audio and Video
Short Description:
Easy to implement communication strategies to perfect your public speaking and presentation skills.
Price:
$0.00 - $26.10

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Format:
Audio and Video
Short Description:
When it comes to digital marketing it can be difficult to separate out the noise from what actually matters, and focus on impact. There are so many channels, tools, technologies, and emerging approaches that it can be challenging to know where to start and how best to use your time and energy. In this session we’ll cover options and strategies for an online presence that stands out and is executed based on impact. Krista Neher, digital marketing pioneer and author of five books, including Digital Marketing That Actually Works will guide you through determining what does, indeed, actually work right now.
Price:
$0.00 - $69.00

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