Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Free Member Resources |  Marketing Education
Faculty:
Shirin Oreizy
Format:
Audio and Video
Short Description:
Every savvy marketer needs to have a basic understanding of Behavioral Science, the study of how people really make decisions, in order to create better outcomes and to future-proof their career. This course will teach you the basics of Behavioral Science and show you how marketers at companies like Facebook, Uber and Walmart are using it to drive consumer behavior. After learning about Behavioral Science and the common misconceptions you need to avoid, we’ll do a hands-on exercise so you can apply these principles to a real life marketing challenge.
Price:
$0.00 - $49.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit, 1 SMEI Video 1 PDH Credit

Category:
Entrepreneurship |  Free Member Resources |  Leadership
Faculty:
Stephanie Scheller
Format:
Audio and Video
Short Description:
Disruption is the word of the decade! Obsession runs high with how to disrupt an industry as we are starting to recognize that disrupterslike Uber, AirBnB, Amazon and Netflix get paid the big bucks. But how do these companies experiencing explosive growth make it happen? How are some companies erupting to millions and billions in a matter of a few years when the vast majority of all small businesses never make it past the $1MM annual revenue mark?
Price:
$0.00 - $69.00

Not Found
Product Type
On Demand

Category:
Career Building |  Marketing Education |  Personal Branding
Faculty:
Krista Neher
Format:
Audio and Video
Short Description:
Everyone has a personal brand – the question is whether or not you are strategic about crafting and positioning it. Thanks to Google, LinkedIn, and the other social media channels, people are forming impressions about you, sometimes without ever meeting you. Personal branding is about proactively building your brand in order to attract the opportunities you want. Regardless of your career or business aspirations, a strong personal brand is vital to your success. Krista Neher, presenter in this video, CEO of Boot Camp Digital recently wrote a new book, Launch Yourself: Define, Design and Deliver a Powerful Personal Brand that maps out exactly how to build a powerful brand online.
Price:
$0.00 - $55.20

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Digital Marketing |  Marketing Education
Faculty:
Krista Neher
Format:
Audio and Video
Short Description:
When it comes to digital marketing it can be difficult to separate out the noise from what actually matters, and focus on impact. There are so many channels, tools, technologies, and emerging approaches that it can be challenging to know where to start and how best to use your time and energy. In this session we’ll cover options and strategies for an online presence that stands out and is executed based on impact. Krista Neher, digital marketing pioneer and author of five books, including Digital Marketing That Actually Works will guide you through determining what does, indeed, actually work right now.
Price:
$0.00 - $69.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Free Member Resources |  Sales Management
Faculty:
Dale Rothenberger |  Alex Archawski
Format:
Audio and Video
Short Description:
The Sales Profession has been effected by COVID-19 and remote selling requirements. Are the skills to succeed in this new normal the same as the success in face-to-face sales? We will discuss changes and expectations, setting new KPI's and characteristics of success in this new environment.
Price:
$0.00 - $49.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Coaching |  Sales |  Sales Education |  Sales Management
Format:
Audio and Video
Short Description:
Yes, lions have fears, too. Are you looking to end 2019 on a high note? As the 2019 year end closes, you may be wondering what are some of the best ways to leap the hurdles that could prevent you from closing out the year on target. If so, join us for this video and you can hear some tips and advice first hand from a panel of experts.
Price:
$0.00 - $62.10

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Webinar PDH Credit

Category:
Sales |  Sales Education |  Sales Management
Format:
Audio and Video
Short Description:
During this recorded webinar, Mark Thacker discusses what he believes to be one of the biggest myths in sales: the sales pitch. Mark explains why sales pitches are irrelevant to be a good salesperson, the negative effects pitches have on customer relationships and the public's perception of salespeople.
Price:
$0.00 - $55.20

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Digital Marketing |  Marketing Management |  Social Media Marketing
Faculty:
Mhairi Petrovic
Format:
Audio and Video
Short Description:
In the era of physical distancing, communicating with customers has taken on a whole new importance – and challenge. Customers we previously interacted with in-person have moved online, and now all communication must flow through digital channels. Join Mhairi Petrovic, founder of Out-Smarts and Director at SMEI and learn the key steps you need to consider when creating your strategy. It starts with an inventory of the channels you have and gaps that may exist. With time of the essence, we’ll then examine quick wins for businesses and ways to effectively get your message across. Finally, we’ll examine some professional, yet approachable, examples from other small businesses.
Price:
$0.00 - $69.00

Not Found
Product Type
On Demand

Total Credits: 15 Online Course

Category:
Career Building |  Marketing Education |  Personal Branding
Faculty:
Krista Neher
Short Description:
This program will give you everything you need, including step-by-step instruction, examples and ideas to help you Define, Design and Deliver a personal brand that gets results. Krista Neher, CEO of Boot Camp Digital, bestselling author and global speaker, will walk you through how to create and execute a strong personal brand based on the principles used by some of the most iconic personal brands in the world. Discover how different social networks and online sites can be used as a part of your personal branding delivery and get all the tools you need to build your plan and get started bringing visibility to yourself and attracting opportunities.
Price:
$0.00

Not Found
Product Type
On Demand

Total Credits: 1 SMEI Video 1 PDH Credit

Category:
Sales |  Sales Education |  Sales Management
Faculty:
Brenden Kumarasamy
Format:
Audio and Video
Short Description:
Easy to implement communication strategies to perfect your public speaking and presentation skills.
Price:
$0.00 - $26.10

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