Total Credits: 3 Online Course
- Categories:
- Emerging Technologies | Management
- Short Description:
- Blockchain is on the forefront of emerging technologies and is the foundation of modern cryptocurrencies. If you're a manager with little exposure to blockchain as a concept, this course will help you build an understanding of the concepts and how the technology might apply to your business. This course is an introduction to blockchain as an underlying technology for cryptocurrencies and other applications. The assignments delve into critical parts of blockchain, such as consensus mechanisms and cryptography. They also look at blockchain's impact on verticals such as healthcare, Fintech, and government, along with democracy, governance, and social impact.
- Price:
- $119.20 - $141.55
Total Credits: 10 Online Course
- Categories:
- Computer Applications | Management
- Short Description:
- A Manager's Guide to Information Technology course is designed to help managers develop a solid understanding of the basic concepts and technologies that they will encounter in the information technology field. Learners in this course will expand their knowledge of IT through games, videos, interactive exercises, quizzes, and other engaging content.
- Price:
- $271.20 - $322.05
Total Credits: 3 Online Course
- Categories:
- Customer Service | Management
- Short Description:
- A Manager's Guide to Superior Customer Service explores the art and science of developing a superior customer experience. Customers are vital to any organization and superior customer service can pay large financial dividends.
- Price:
- $79.20 - $94.05
Total Credits: 5 including 5 Online Course
- Categories:
- Financial Management
- Short Description:
- This course provides an introduction to key topics in accounting and finance for those involved in new ventures. It reviews financial accounting basics, including GAAP Principles and financial statements, and also covers key issues in finance, broadly defined as any financial or monetary activity that involves a company.
- Price:
- $126.75 - $160.55
Total Credits: 3 Online Course
- Categories:
- Marketing Education
- Short Description:
- Marketing has become vital to the success of an organization in today's competitive world. This course provides an introduction to marketing and marketing planning, and addressing the definition of marketing, the marketing mix (the Four Ps), the strategic importance of marketing, and customer values and satisfaction. The course continues into topics of marketing planning including market research, pricing, distribution, and targeting.
- Price:
- $79.20 - $94.05
Total Credits: 1 SMEI Webinar PDH Credit
- Categories:
- Free Member Resources | Marketing Education
- Faculty:
- Shirin Oreizy
- Format:
- Audio and Video
- Short Description:
- Every savvy marketer needs to have a basic understanding of Behavioral Science, the study of how people really make decisions, in order to create better outcomes and to future-proof their career. This course will teach you the basics of Behavioral Science and show you how marketers at companies like Facebook, Uber and Walmart are using it to drive consumer behavior. After learning about Behavioral Science and the common misconceptions you need to avoid, we’ll do a hands-on exercise so you can apply these principles to a real life marketing challenge.
- Price:
- $0.00 - $49.00
Total Credits: 1 SMEI Video 1 PDH Credit
- Categories:
- Free Member Resources | Live Events & Webinars | Live Webinar
- Faculty:
- Mr Willis Turner, CAE CME CSE | Mr. Hans-Benno Mastboom
- Format:
- Audio and Video
- Short Description:
- In this session, Willis Turner, SMEI’s Chief Executive Officer will take you behind the scenes with an in-depth look SMEI’s integrated marketing campaigns used to develop the customer journey.
- Price:
- $0.00 - Base Price
Total Credits: 3 Online Course
- Categories:
- Leadership | Management
- Short Description:
- At the core of strong leadership is the ability to communicate effectively. But many leaders focus solely on their spoken words while ignoring the impact of their nonverbal cues, including facial expressions, hand gestures, body movements, and eye gaze. By understanding the impact of body language, leaders can learn how to communicate in a way that builds and sustains positive relationships with employees, clients, and business partners. This course will provide leaders with tips for reading body language and using it to exude both strength and warmth. The course also addresses gender stereotypes and cross-cultural body language and explores the role of body language in virtual communication.
- Price:
- $79.20 - $94.05
Total Credits: 10 Online Course
- Categories:
- Ethics
- Short Description:
- Ethical decisions in business are everywhere. Managers and leaders, ideally, choose the moral right versus the moral wrong all the time. Organizations have learned that the costs of unethical actions can be high, both legally, and from the perspective of brand image and reputation. This introductory-level course introduces the major ethical frameworks in business and seeks to give learners a strong foundation in ethical business practices, whether as individuals, as a leaders, or as stewards of the organization. This course reviews how organizations can establish and encourage an ethical culture while monitoring for compliance.
- Price:
- $263.20 - $312.55
Total Credits: 5 Online Course
- Categories:
- Legal
- Short Description:
- When starting a new venture, understanding the relevant laws can make or break your success. This course covers the basics of business law for an entrepreneur. It reviews legal structures for a new venture, intellectual property, employment law, contracts, government regulation, and personal and real property.
- Price:
- $135.20 - $160.55
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