Achieving Professional Certification Identifies You As A Leader
SMEI recognizes professionals who have met and surpassed high standards of education, experience, knowledge, and ethical conduct. SMEI has established sales certification and marketing certification programs for professionals to complete in order to be able to use its professional designations. These certifcation programs involve part-time self study and an examination process.
Your SMEI sales certification or marketing certification designation show to the world that you are a sales and marketing professional. Sales certification and marketing certification announce your professional competence to your clients, employer, peers, and customers. Your CSE®, CME®, SCPM™ or SCPS® designation certifies that you abide by the highest ethics and principles and have demonstrated knowledge and experience in sales and marketing.
"Leadership & learning are indispensable to each other." -John F. Kennedy.
The proprietary reference text for each of the sales certification and marketing certification programs developed in cooperation with educational publishers, along with online learning resources, will assist you in self study as you prepare for certification.
All programs listed below include an online, self-study course, and certification application fee.
Total Credits: 5 Online Course
- Categories:
- Entrepreneurship
- Short Description:
- Having an entrepreneurial spirit and a good idea is a great foundation to starting your own business. But you may need a bit more to succeed. This course explores the different aspects of entrepreneurship and how entrepreneurs create and establish successful new ventures. It reviews issues and activities involved in starting a new business, including the decisions that must be made before an enterprise can be launched and established.
- Base Price:
- $169.00
- Price:
- $135.20 - $160.55
Total Credits: 3 Online Course
- Categories:
- Financial Management
- Short Description:
- Understanding basic finance is important for any managerial position, even non-financial managers. This introductory-level course starts at the beginning, discussing finance as an organizational setting and legal forms of business. The course continues on to cover the responsibilities of financial managers, roles of finance in a typical business organization, and relevant financial markets of interest to financial managers. Further, the course will discuss corporate financing and the role the stock market plays in the business world.
- Base Price:
- $99.00
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Leadership
- Short Description:
- No matter your age or what phase of your career you're in, leadership is a crucial skill on the path to success. This course examines how to be a successful (that is, effective) leader. This course asks the crucial questions about leadership in today's organizations: What is leadership and why is it important? What does effective leadership require? What is visionary leadership? What is the role of charisma? What is the difference between managing, administering, and leading? This course offers a balance of the theory of leadership with some real-world application to help you develop this critical skill for personal growth and success. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
- Base Price:
- $99.00
- Price:
- $79.20 - $94.05
Total Credits: 3 Online Course
- Categories:
- Negotiation | Sales Management
- Short Description:
- We all negotiate every day. And even though negotiations are an integral part of our lives, techniques for managing these situations are not instinctive; they must be learned. Experienced negotiators make a conscious decision about what type of negotiation strategy to use based on a number of factors such as the importance of the relationship and the importance of what is at stake. Understanding key concepts such as the "best alternative to no agreement", reservation price, and the "zone of possible agreement" can help you conduct a successful negotiation. And since power is a fundamental dynamic in negotiations, it is important for negotiators to have a basic understanding of ways they can exert and also gain power in a discussion. This course should be an essential part of any basic business and management training.
- Base Price:
- $99.00
- Price:
- $79.20 - $94.05
- Categories:
- Free Member Resources | Live Events & Webinars | Live Webinar
- Format:
- Audio and Video
- Short Description:
- Research proves that marketing is no longer about the products you sell, but the stories you tell. What’s more, if your digital presence isn’t 90% better than your competitors then you won’t qualify to get your audience’s attention in the highly coveted 2.7 seconds. If your customer sees approximately 10,000 ads every day, how do you get noticed? Persuasive storytelling is
- Base Price:
- $49.00
- Price:
- $0.00 - $49.00
Total Credits: 1 SMEI Video 1 PDH Credit
- Categories:
- Digital Marketing | Marketing Management | Social Media Marketing
- Format:
- Audio and Video
- Short Description:
- In the era of physical distancing, communicating with customers has taken on a whole new importance – and challenge. Customers we previously interacted with in-person have moved online, and now all communication must flow through digital channels. Join Mhairi Petrovic, founder of Out-Smarts and Director at SMEI and learn the key steps you need to consider when creating your strategy. It starts with an inventory of the channels you have and gaps that may exist. With time of the essence, we’ll then examine quick wins for businesses and ways to effectively get your message across. Finally, we’ll examine some professional, yet approachable, examples from other small businesses.
- Base Price:
- $69.00
- Price:
- $0.00 - $69.00
Total Credits: 15 Online Course
- Categories:
- Career Building | Marketing Education | Personal Branding
- Short Description:
- This program will give you everything you need, including step-by-step instruction, examples and ideas to help you Define, Design and Deliver a personal brand that gets results. Krista Neher, CEO of Boot Camp Digital, bestselling author and global speaker, will walk you through how to create and execute a strong personal brand based on the principles used by some of the most iconic personal brands in the world. Discover how different social networks and online sites can be used as a part of your personal branding delivery and get all the tools you need to build your plan and get started bringing visibility to yourself and attracting opportunities.
- Base Price:
- $0.00
- Price:
- $0.00 - Base Price
Total Credits: 3 Online Course
- Categories:
- Leadership
- Short Description:
- Why can it be so difficult to balance our work with our personal lives? And can these pressures be managed in a way that can make you more successful at both? Yes. This introductory course is meant for anyone who recognizes work-life balance as a skill and wants to improve their ability to create this balance. This course looks at methods and techniques to reconcile work and family. You will also consider the question of personal fulfillment and the needs and demands of leadership. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
- Base Price:
- $99.00
- Price:
- $79.20 - $94.05
Total Credits: 5 Online Course
- Categories:
- Entrepreneurship
- Short Description:
- This course explores the leadership and management issues entrepreneurs face as they create and establish successful new ventures. It reviews the key managerial roles of planning, organizing, staffing, leading and controlling and their application in entrepreneurial settings. Further, the course addresses self-management for the entrepreneur--how an entrepreneur can manage his or her own time and maintain a proper work-life balance.
- Base Price:
- $169.00
- Price:
- $135.20 - $160.55
Total Credits: 3 Online Course
- Short Description:
- Whether adopting new technology or adapting to a drastic shift in an organization's core focus, change is a constant in any successful business. Managers play a fundamental role in successful effecting changes across an organization, and meanwhile, humans, by nature, will often resist change out of fear of the unknown. This introductory course addresses the key issues managers face in a dynamic environment. By understanding the steps in effecting change and how to overcome resistance, a manager can successfully lead change at various levels of an organization. This course is based on D. Quinn Mills' book, Leadership: How to Lead, How to Live, a text used at Harvard Business School. Excerpts of the book are made available via PDF download and no additional purchase is required.
- Base Price:
- $99.00
- Price:
- $79.20 - $94.05
Steps to getting certified:
- Register for an online self-study certification course
- Complete the self-study program
- Register for and take the online certification exam
- 3-Hour Time Limit based on 180 True/False & Multiple Choice Questions (Exam can be taken from your home or office.)
- Achieve a passing grade of 75% on the exam
- Receive a digital badge from SMEI
- Request a press release from SMEI (Optional)
Taking an SMEI exam preparatory course does not guarantee an increase of a candidate’s exam score or chances of passing the exam.
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